:root {
  --ink: #050505;
  --paper: #f4f4f1;
  --white: #ffffff;
  --line-dark: rgba(255, 255, 255, 0.3);
  --line-light: rgba(5, 5, 5, 0.28);
  --muted-dark: rgba(255, 255, 255, 0.72);
  --muted-light: rgba(5, 5, 5, 0.68);
  --page: min(100% - 40px, 1560px);
  --sans: "Akzidenz-Grotesk BQ", "Helvetica Neue", Helvetica, Arial, sans-serif;
  --sans-light: "Akzidenz-Grotesk BQ Light", "Akzidenz-Grotesk BQ", "Helvetica Neue", Helvetica, Arial, sans-serif;
  --sans-medium: "Akzidenz-Grotesk BQ Medium", "Akzidenz-Grotesk BQ", "Helvetica Neue", Helvetica, Arial, sans-serif;
  --sans-super: "Akzidenz-Grotesk BQ Super", "Akzidenz-Grotesk BQ", "Helvetica Neue", Helvetica, Arial, sans-serif;
  --tracking-hero: -0.035em;
  --tracking-display: -0.01em;
  --tracking-heading: 0;
  --tracking-label: 0.1em;
  --tracking-meta: 0.06em;
  --leading-hero: 0.95;
  --leading-display: 1.04;
  --leading-heading: 1.08;
  --leading-compact: 1.08;
  --leading-support: 1.35;
  --leading-body: 1.5;
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
  background: var(--ink);
}

body {
  margin: 0;
  min-width: 320px;
  color: var(--ink);
  background: var(--paper);
  font-family: var(--sans);
  font-size: 16px;
  line-height: var(--leading-body);
  text-rendering: optimizeLegibility;
  -webkit-font-smoothing: antialiased;
}

img {
  display: block;
  width: 100%;
  height: auto;
}

a {
  color: inherit;
  text-decoration: none;
}

.skip-link {
  position: fixed;
  z-index: 100;
  top: 12px;
  left: 12px;
  padding: 10px 14px;
  color: var(--ink);
  background: var(--white);
  transform: translateY(-150%);
}

.skip-link:focus {
  transform: translateY(0);
}

.site-header {
  position: fixed;
  z-index: 50;
  top: 0;
  left: 0;
  display: flex;
  align-items: center;
  justify-content: space-between;
  width: 100%;
  padding: 24px max(20px, calc((100vw - 1560px) / 2));
  color: var(--white);
  background: linear-gradient(to bottom, rgba(5, 5, 5, 0.92), rgba(5, 5, 5, 0));
  mix-blend-mode: difference;
}

.wordmark {
  display: block;
  width: clamp(150px, 13vw, 216px);
  line-height: 0;
}

.wordmark img {
  width: 100%;
  height: auto;
}

.hero h1,
.statement,
.section-heading h2,
.contact h2,
.service-list h3,
.method-list h3,
.case-intro h3,
.case-lead,
.case-result {
  font-family: var(--sans-super);
}

.hero h1,
.statement,
.section-heading h2,
.contact h2,
.situation-list h3,
.service-list h3,
.method-list h3,
.case-intro h3,
.case-lead,
.case-result,
.closing-copy p,
.closing-copy strong {
  font-kerning: none;
  font-variant-ligatures: none;
  font-feature-settings: "kern" 0, "liga" 0, "clig" 0;
}

.eyebrow,
.number,
.site-header nav,
.contact-link {
  font-family: var(--sans-medium);
}

.site-header nav {
  display: flex;
  gap: clamp(18px, 3vw, 48px);
  font-size: 0.78rem;
  font-weight: 700;
  letter-spacing: var(--tracking-label);
  text-transform: uppercase;
}

.site-header nav a,
.contact-meta a,
.contact-link {
  text-underline-offset: 0.3em;
}

.site-header nav a:hover,
.site-header nav a:focus-visible,
.contact-meta a:hover,
.contact-meta a:focus-visible {
  text-decoration: underline;
}

.section-dark {
  color: var(--white);
  background: var(--ink);
}

.section-light {
  color: var(--ink);
  background: var(--paper);
}

.eyebrow {
  margin: 0;
  font-size: 0.75rem;
  font-weight: 700;
  letter-spacing: var(--tracking-label);
  text-transform: uppercase;
}

.number {
  display: block;
  margin-bottom: 52px;
  font-size: 0.75rem;
  font-weight: 700;
  letter-spacing: var(--tracking-label);
}

.hero {
  overflow: hidden;
  min-height: 100svh;
  padding: 124px max(20px, calc((100vw - 1560px) / 2)) 0;
}

.hero-copy {
  --hero-font-size: clamp(3.75rem, 8.7vw, 9.5rem);
  position: relative;
  z-index: 2;
  display: grid;
  grid-template-columns: 1.55fr 0.45fr;
  gap: 40px;
  align-items: end;
}

.hero-copy .eyebrow {
  grid-column: 1 / -1;
  margin-bottom: 8px;
}

.hero h1 {
  max-width: 1360px;
  margin: 0;
  font-size: var(--hero-font-size);
  font-weight: 900;
  line-height: var(--leading-hero);
  letter-spacing: var(--tracking-hero);
  text-wrap: balance;
}

.hero-line {
  display: block;
  white-space: nowrap;
}

.hero-line-clearance {
  padding-top: 0.075em;
}

.hero-answer {
  align-self: end;
  max-width: 320px;
  margin: 0;
  font-size: clamp(1.25rem, 2vw, 2rem);
  font-weight: 700;
  line-height: var(--leading-compact);
  letter-spacing: var(--tracking-heading);
  /* Stable fallback; the rendered interline is measured precisely in JS. */
  transform: translateY(var(--hero-answer-offset, -0.84em));
}

.hero-answer-line {
  display: block;
  white-space: nowrap;
}

.hero-image {
  position: relative;
  overflow: hidden;
  width: 100vw;
  height: clamp(220px, 27vw, 460px);
  margin: 96px 0 0 calc(50% - 50vw);
  background: var(--white);
}

.hero-image::after {
  position: absolute;
  inset: 0;
  content: "";
  border: 1px solid rgba(5, 5, 5, 0.18);
}

.hero-image img {
  height: 100%;
  object-fit: cover;
  object-position: center 72%;
  filter: grayscale(1) contrast(1.06);
}

.hero-index {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 20px;
  width: var(--page);
  margin: 42px auto 0;
  padding: 22px 0 76px;
  border-top: 1px solid var(--line-dark);
  color: var(--muted-dark);
  font-size: 0.8rem;
  text-transform: uppercase;
  letter-spacing: var(--tracking-label);
}

.hero-index span:nth-child(even) {
  text-align: right;
}

.thesis-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(48px, 10vw, 160px);
  width: var(--page);
  margin: 0 auto;
  padding: 132px 0 144px;
  border-top: 1px solid var(--line-dark);
}

.statement {
  max-width: 720px;
  margin: 0;
  font-size: clamp(3rem, 6vw, 7rem);
  font-weight: 900;
  line-height: var(--leading-display);
  letter-spacing: var(--tracking-display);
}

.statement-secondary {
  margin-bottom: 88px;
}

.thesis-body > p:not(.statement) {
  max-width: 590px;
  margin: 0 0 28px auto;
  color: var(--muted-dark);
  font-size: clamp(1.05rem, 1.35vw, 1.35rem);
}

.situations,
.services,
.cases,
.method,
.contact {
  padding: clamp(100px, 11vw, 176px) max(20px, calc((100vw - 1560px) / 2));
}

.section-heading {
  margin-bottom: clamp(88px, 10vw, 164px);
}

.section-heading h2,
.contact h2 {
  margin: 16px 0 0;
  font-size: clamp(3.5rem, 8vw, 9rem);
  font-weight: 900;
  line-height: var(--leading-display);
  letter-spacing: var(--tracking-display);
  text-wrap: balance;
}

.section-heading-split {
  display: grid;
  grid-template-columns: minmax(0, 1.5fr) minmax(260px, 0.5fr);
  gap: 64px;
  align-items: end;
}

.section-intro {
  max-width: 430px;
  margin: 0 0 8px auto;
  font-size: clamp(1.1rem, 1.6vw, 1.5rem);
  line-height: var(--leading-support);
}

.situation-list,
.service-list,
.method-list {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  margin: 0;
  padding: 0;
  border-top: 1px solid var(--line-light);
  list-style: none;
}

.situation-list article,
.service-list article,
.method-list li {
  min-height: 390px;
  padding: 24px clamp(20px, 2.5vw, 40px) 40px 0;
  border-right: 1px solid var(--line-light);
}

.situation-list article:not(:first-child),
.service-list article:not(:first-child),
.method-list li:not(:first-child) {
  padding-left: clamp(20px, 2.5vw, 40px);
}

.situation-list article:last-child,
.service-list article:last-child,
.method-list li:last-child {
  border-right: 0;
}

.situation-list h3,
.service-list h3,
.method-list h3 {
  margin: 0 0 20px;
  font-size: clamp(1.55rem, 2.3vw, 2.55rem);
  line-height: var(--leading-heading);
  letter-spacing: var(--tracking-heading);
}

.situation-list p,
.service-list p,
.method-list p {
  max-width: 330px;
  margin: 0;
  color: var(--muted-light);
  font-size: 1.02rem;
}

.services .section-intro,
.service-list p {
  color: var(--muted-dark);
}

.service-list {
  border-color: var(--line-dark);
}

.service-list article {
  border-color: var(--line-dark);
}

.cases {
  padding-bottom: 0;
}

.case-heading {
  border-bottom: 1px solid var(--line-light);
  padding-bottom: 64px;
}

.case {
  width: 100vw;
  margin-left: calc(50% - 50vw);
  padding: clamp(88px, 9vw, 144px) max(20px, calc((100vw - 1560px) / 2));
}

.case-baam {
  color: var(--white);
  background: var(--ink);
}

.case-alberini {
  color: var(--ink);
  background: var(--white);
}

.case-intro {
  display: flex;
  justify-content: space-between;
  gap: 40px;
  align-items: flex-start;
  margin-bottom: clamp(88px, 10vw, 160px);
}

.case-intro h3 {
  margin: 12px 0 0;
  font-size: clamp(4.5rem, 11vw, 12rem);
  font-weight: 900;
  line-height: var(--leading-display);
  letter-spacing: var(--tracking-display);
  text-transform: uppercase;
}

.case-type {
  margin: 0;
  font-size: clamp(1rem, 1.5vw, 1.4rem);
  line-height: var(--leading-support);
  text-align: right;
}

.case-story {
  display: grid;
  grid-template-columns: minmax(0, 1.35fr) minmax(280px, 0.65fr);
  gap: clamp(48px, 9vw, 144px);
  align-items: start;
  margin-bottom: 96px;
}

.case-lead {
  max-width: 880px;
  margin: 0;
  font-size: clamp(2.8rem, 5.8vw, 6.5rem);
  font-weight: 900;
  line-height: var(--leading-display);
  letter-spacing: var(--tracking-display);
}

.case-copy {
  padding-top: 8px;
  border-top: 1px solid currentColor;
}

.case-copy p {
  margin: 0 0 28px;
  font-size: clamp(1.05rem, 1.35vw, 1.3rem);
}

.case-baam .case-copy {
  color: var(--muted-dark);
}

.case-alberini .case-copy {
  color: var(--muted-light);
}

.baam-gallery {
  position: relative;
  isolation: isolate;
  height: clamp(620px, 65vw, 880px);
  max-width: 1360px;
  margin: 0 auto;
}

.alberini-gallery figure,
.closing figure {
  overflow: hidden;
  margin: 0;
}

.baam-gallery figure {
  position: absolute;
  margin: 0;
  transition: transform 240ms ease, filter 240ms ease;
}

.baam-gallery figure:hover {
  z-index: 4;
  transform: translateY(-8px);
  filter: brightness(1.04);
}

.baam-gallery figcaption {
  display: flex;
  justify-content: space-between;
  gap: 20px;
  padding: 0 0 12px;
  border-top: 1px solid var(--line-dark);
  color: var(--muted-dark);
  font-family: var(--sans-medium);
  font-size: 0.7rem;
  line-height: 1;
  letter-spacing: var(--tracking-meta);
  text-transform: uppercase;
}

.baam-gallery figcaption span {
  padding-top: 10px;
}

.baam-gallery img {
  height: auto;
  display: block;
  outline: 1px solid rgba(255, 255, 255, 0.14);
  box-shadow: 0 28px 80px rgba(0, 0, 0, 0.55);
}

.baam-editorial {
  z-index: 1;
  top: 0;
  left: 0;
  width: 46%;
}

.baam-product {
  z-index: 2;
  top: clamp(72px, 7vw, 112px);
  left: 34%;
  width: 45%;
}

.baam-gallery .baam-digital {
  z-index: 3;
  top: clamp(160px, 15vw, 230px);
  right: 1.5%;
  width: 21.5%;
}

.alberini-gallery img {
  width: 100%;
  height: 100%;
  object-fit: contain;
}

.case-result {
  max-width: 940px;
  margin: clamp(72px, 8vw, 128px) 0 0 auto;
  font-size: clamp(2.2rem, 4.8vw, 5.2rem);
  font-weight: 900;
  line-height: var(--leading-display);
  letter-spacing: var(--tracking-display);
}

.alberini-gallery {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 12px;
  min-height: 560px;
  padding: 32px;
  background: var(--paper);
}

.alberini-gallery figure:nth-child(even) {
  transform: translateY(64px);
}

.method {
  padding-top: clamp(112px, 13vw, 210px);
}

.closing {
  position: relative;
  margin-top: clamp(120px, 14vw, 220px);
  padding-top: 44px;
  border-top: 1px solid var(--line-light);
}

.closing-copy {
  position: relative;
  z-index: 2;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 40px;
  align-items: end;
  margin-bottom: 48px;
}

.closing-copy p,
.closing-copy strong {
  margin: 0;
  font-size: clamp(2.4rem, 5.5vw, 6rem);
  line-height: var(--leading-display);
  letter-spacing: var(--tracking-display);
}

.closing-copy strong {
  text-align: right;
}

.closing img {
  aspect-ratio: 2.5 / 1;
  object-fit: cover;
  filter: grayscale(1) contrast(1.05);
}

.contact {
  position: relative;
  overflow: hidden;
  min-height: 92svh;
  padding-bottom: 44px;
}

.contact > .eyebrow {
  transform: translateY(clamp(-28px, -1.75vw, -14px));
}

.contact-action {
  position: relative;
  z-index: 2;
  transform: translateY(clamp(-36px, -2.25vw, -20px));
}

.contact h2 {
  max-width: none;
  margin-bottom: clamp(16px, 1.5vw, 24px);
}

.contact-title-line {
  display: block;
  white-space: nowrap;
}

.contact-link {
  position: relative;
  z-index: 2;
  display: inline-flex;
  gap: 22px;
  align-items: center;
  padding: 8px 0 6px;
  border-bottom: 2px solid currentColor;
  font-size: clamp(1.35rem, 2.3vw, 2.3rem);
  font-weight: 700;
  line-height: 1.05;
  letter-spacing: var(--tracking-heading);
}

.contact-link span {
  transition: transform 180ms ease;
}

.contact-link:hover span,
.contact-link:focus-visible span {
  transform: translate(5px, -5px);
}

.footer-wordmark {
  position: absolute;
  bottom: 0;
  left: max(20px, calc((100vw - 1560px) / 2));
  width: min(70vw, 1020px);
  line-height: 0;
  transform: translateY(9%);
}

.footer-wordmark img {
  width: 100%;
  height: auto;
}

@media (max-width: 1000px) {
  .hero-copy,
  .thesis-grid,
  .section-heading-split,
  .case-story,
  .closing-copy {
    grid-template-columns: 1fr;
  }

  .hero-answer,
  .section-intro,
  .thesis-body > p:not(.statement) {
    margin-left: 0;
  }

  .hero-answer {
    transform: none;
  }

  .hero-image {
    width: 100vw;
    margin-left: calc(50% - 50vw);
  }

  .situation-list,
  .service-list,
  .method-list {
    grid-template-columns: repeat(2, 1fr);
  }

  .situation-list article:nth-child(2),
  .service-list article:nth-child(2),
  .method-list li:nth-child(2) {
    border-right: 0;
  }

  .situation-list article:nth-child(n + 3),
  .service-list article:nth-child(n + 3),
  .method-list li:nth-child(n + 3) {
    border-top: 1px solid currentColor;
  }

  .situation-list article:nth-child(odd),
  .service-list article:nth-child(odd),
  .method-list li:nth-child(odd) {
    padding-left: 0;
  }

  .alberini-gallery {
    grid-template-columns: repeat(2, 1fr);
  }

  .closing-copy strong {
    text-align: left;
  }
}

@media (max-width: 680px) {
  :root {
    --page: calc(100% - 32px);
  }

  .site-header {
    padding: 18px 16px;
  }

  .site-header nav {
    gap: 14px;
  }

  .site-header nav a:nth-child(-n + 3) {
    display: none;
  }

  .hero {
    padding-right: 16px;
    padding-left: 16px;
  }

  .hero h1 {
    line-height: 0.98;
  }

  .hero-line {
    display: inline;
    white-space: normal;
  }

  .hero-line-clearance {
    padding-top: 0;
  }

  .section-heading h2,
  .contact h2 {
    line-height: var(--leading-display);
  }

  .hero-index {
    grid-template-columns: 1fr 1fr;
  }

  .hero-index span:nth-child(even) {
    text-align: left;
  }

  .hero-image {
    margin-top: 72px;
  }

  .hero-image img {
    object-position: center 75%;
  }

  .statement-secondary {
    margin-bottom: 52px;
  }

  .situations,
  .services,
  .cases,
  .method,
  .contact {
    padding-right: 16px;
    padding-left: 16px;
  }

  .case {
    margin-left: calc(50% - 50vw);
    padding-right: 16px;
    padding-left: 16px;
  }

  .situation-list,
  .service-list,
  .method-list {
    grid-template-columns: 1fr;
  }

  .situation-list article,
  .service-list article,
  .method-list li,
  .situation-list article:nth-child(2),
  .service-list article:nth-child(2),
  .method-list li:nth-child(2) {
    min-height: 0;
    padding: 24px 0 56px;
    border-right: 0;
    border-top: 1px solid currentColor;
  }

  .situation-list article:not(:first-child),
  .service-list article:not(:first-child),
  .method-list li:not(:first-child) {
    padding-left: 0;
  }

  .number {
    margin-bottom: 36px;
  }

  .case-intro {
    flex-direction: column;
  }

  .case-type {
    text-align: left;
  }

  .baam-gallery {
    display: flex;
    gap: 16px;
    align-items: flex-start;
    width: auto;
    max-width: none;
    height: auto;
    margin-right: -16px;
    padding: 0 16px 20px 0;
    overflow-x: auto;
    overscroll-behavior-x: contain;
    scroll-snap-type: x mandatory;
    scrollbar-width: none;
  }

  .baam-gallery::-webkit-scrollbar {
    display: none;
  }

  .baam-gallery figure,
  .baam-gallery .baam-digital {
    position: relative;
    inset: auto;
    flex: 0 0 min(82vw, 520px);
    width: auto;
    transform: none;
    scroll-snap-align: start;
  }

  .baam-gallery .baam-digital {
    flex-basis: min(55vw, 320px);
  }

  .baam-gallery figure:hover {
    transform: none;
  }

  .alberini-gallery {
    grid-template-columns: 1fr;
    min-height: 0;
    padding: 16px;
  }

  .alberini-gallery figure {
    min-height: 430px;
  }

  .alberini-gallery figure:nth-child(even) {
    transform: none;
  }

  .closing img {
    aspect-ratio: 1.3 / 1;
  }

  .contact {
    min-height: 100svh;
  }

  .contact-title-line {
    white-space: normal;
  }

  .footer-wordmark {
    bottom: 0;
    left: 16px;
    width: calc(100% - 32px);
    max-width: 92vw;
    white-space: normal;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  *,
  *::before,
  *::after {
    transition-duration: 0.01ms !important;
  }
}